まだまだ (mada mada)
- Not yet, still is
Hi I'm Ken, the founder of Mada Mada, an independent design studio that specialises in building brands for clients dedicated to making a positive impact. My work reflects a deep commitment to purpose-driven design. Nothing communicates more efficiently than a well crafted image.
I really enjoy getting to the bottom of why, why something is. This is food for my insatiable curiosity. An ultimately endless search, but one that will eventually give rise to a creative link that resonates deeply. No design decision should be made without good reason.
I currently create out of Walyalup/Fremantle as a part of the West End Workers family.
Mada mada (まだまだ) is a humble Japanese saying which connects us to the never ending search for perfection. An unattainable state which nevertheless pushes us forward to continually improve.
Nothing is ever really finished.
The journey never ends.
Only new destinations chosen.
This philosophy guides my design process and personal life.
