Located in the heart of Subiaco, a bustling suburb in Perth, Australia, Subiaco Square Dental provides an inviting and relaxed environment from the moment you walk through the door. The practice was designed for comfort and well-being from the ground up.
I was commissioned to re-invent the dentist experience, working from the ground up to create a dentist brand that is suitable for modern expectations. I created the brand identity, supporting stationery as well as a fully refurbished store front featuring a neon sign. In addition, I established a photographic style for the brand’s Instagram, as well as defining their tone of voice through strategic copywriting.
The fully responsive website gives people a seamless informative experience, including the option to explore all the various services offered by the dentist.